primary palette

The DMA has three official colors: Teal, Red and Gray. These colors have become a recognizable identifier for the company. Use them as the dominant color palette for all internal and external visual presentations of the company. The Secondary colors are complementary to our official colors, but are not recognizable identifiers for our company. Secondary colors should be used sparingly (less than 10 % of the palette in one piece. Use them to accent and support the primary color palette.